Filler Vegetal, Anti-Wrinkle Effectiveness

Discover the New Product Line for Naturally Plumped Skin & Smoothed Wrinkles.

Discover Filler Vegetal, products enriched with Ice Plant and Hyaluronic Acid for naturally plumped skin and smoothed wrinkles.

Ice Plant, an Anti-Wrinkle Extract

Thanks to their unique knowledge of the plant world, our Botanical Beauty Researchers have selected the Ice Plant for its incredible ability to stay fresh, bouncy and full of life even in the most extreme conditions. Freshly extracted, Ice Plant fills in wrinkles*.

After 12 years of research and 3 patents, Yves Rocher Scientists have transposed the exceptional anti-aging powers of this plant into the new Filler Végétal line.

Cultivated using sustainable agricultural practices in La Gacilly, the Ice Plant is harvested once a year at the height of its freshness and concentration in active molecules.

*In vitro tests

Skin is instantly Plumped Thanks to Hyaluronic Acid

This molecule is renowned worldwide for its marvelous moisturizing benefits that help to reduce the appearance of fine lines and wrinkles. This is mainly due to its ability to retain up to 1000 times its weight in water at the surface of skin to provide an instant plumping effect.

After a lengthy research and development phase, our researchers selected a wheat and corn glucose biofermentation process. This transformation process is traditional, positive, natural, highly effective and enhances the ingredients.

The result: 100% natural hyaluronic acid obtained from biofermentation with formidable effectiveness used to enrich all the Filler Végétal formulas.

Our Products

The star product in the line, the Overconcentrated Plumping Serum

The plumping serum is the 1st serum to be overconcentrated in freshly-extracted Ice Plant and naturally-sourced Hyaluronic Acid for a concentrate of botanical anti-wrinkle effectiveness.

-29% of appearance of wrinkles instantly.

After 6 weeks, wrinkles appear intensely reduced.

The plumping serum is 4 times more concentrated in Ice Plant than the rest of the line.

*Clinical study conducted on 12 subjects. Reduction in the depth of the appearance of wrinkles on average, immediate effect, 100% of responding subjects.

The Rest of the Filler Vegetal Line

Within the Filler Vegetal line, you'll also find the Anti-Wrinkle Plumping Day Cream with its creamy texture and the Anti-Wrinkle Plumping Night Cream with its velvety texture, to plump up and smooth your skin day and night.

For an even deeper skincare routine, discover the Anti-Wrinkle Face, Neck and Décolleté care and apply it day and night to smooth out any pronounced wrinkles.

To fight the effects of aging around the eyes, discover the Anti-Wrinkling Plumping Eye Care, which moisturizes and plumps the eye area to smooth out fine lines and crow's feet wrinkles. Apply it morning and night!

The Importance of Facial Cleansers

Discover your guide for a natural, vegan, sulfate-free cleanser.

Why is Facial Cleansing So Important?

Focus on Your Eyes!

Discover our New Eyeshadows in Ultra-Pigmented Natural Colors

Discover our New Eyeshadows in Ultra-Pigmented Natural Colors: whether it be one of our single shadows or palettes, Create Spectacular Looks! Add a touch of Intense Metamorphosis colored mascara for a bold look!

I. Our Palettes

Our new palettes are a celebration of Brittany inspired by the region's flamboyantly colored sunsets and promenades along the Atlantic sea with its stunning pink, gray and black granite coastline.

Discover our Amber Moor and Ocean Moor palettes featuring 9 eyeshadows each and our 4-shadow Pink Granite and Black Granite palettes. These vegan eyeshadows boast an intense color and offer matte, pearly and metallic finishes. Everything you need for an endless amount of looks. Which one will you be tempted by?

If you're lacking inspiration, we have several tutorials to try out with these palettes, just scan the QR code on the back of the palettes!

Our palettes do not come with brushes, but our brand new range of brushes has just launched, find them here! From foundation to eyeshadow brushes, there's something for everyone!

II. Single EyeShadows

Illuminate and highlight your eyes with this new collection of 27 individual and highly pigmented eyeshadows.

Create natural and bold looks with these vibrant shades ranging from sparkly golden browns to bright blues, soft pinks and deep blacks. These intensely colored eyeshadows have three distinct finishes: matte, pearly and metallic, they can be easily applied by blending with a brush.

You can combine shades to create a multitude of looks.

III. Our Intensely Colored Mascaras

Metamorphosize your eyes and add a touch of color to your daily makeup!

The Intense Metamorphosis mascara is now available in two ultra-pigmented shades: a bright blue for a bold look and a deep brown for a more natural effect.

Extreme volume mascara, curled and lengthened lashes for an intense result that lasts 24 hours! Its hourglass-shaped fiber brush is soft and easy to use.

It covers each individual lash from the inner to outer corners of your eyes, guaranteeing adjustable and breathtaking volume for an intense look.
With 87% naturally-sourced ingredients, its formula is rich in organic cornflower & castor oil to care for even the most sensitive eyes and contact lens wearers.

IV. Our Commitments

Our eyeshadows' gentle and vegan* formula is rich in organic cornflower, which is suitable for sensitive, dry eyes and/or contact lens wearers.

Our palettes have been developed with the environment in mind. They are the first Yves Rocher palettes to be made from certified cardboard that helps preserve forests and do not contain a mirror or magnet to reduce our use of plastic. By switching from our old palettes to this more eco-friendly packaging, 25 tons of plastic are saved every year.

Our single eyeshadows are 100% recyclable. How are they recycled? Each component of the packaging is removable. Pull off the transparent cover, detach each part and dispose of it in the suitable recycling bin. There you have it!

*Formulated without animal derivatives

 

Our single eyeshadows are 100% recyclable. How are they recycled? Each component of the packaging is removable. Pull off the transparent cover, detach each part and dispose of it in the suitable recycling bin. There you have it!

Top 5 Stocking Stuffer Ideas For Her 2021

Your Christmas Gift Guide 2021

Celebrate the Christmas Countdown 2021

Picture this... it’s Christmas Eve, and the most magical time of year has arrived! Here at Yves Rocher we’re already getting into the Holiday spirit, so in preparation for our favorite month on the calendar we thought we’d share some of our best stocking stuffer ideas. The festive season only comes around once a year, and even though Christmas might look a little different in 2021, there are still plenty of reasons to celebrate. Yes, the best family traditions can be celebrated in style, including the joy of gift-giving. Whether you’re planning to fill mom’s favorite Santa-print stocking with a handful of hair and skincare treats, or you need some cute and colorful inspiration to help your loved ones enjoy all the trimmings; here’s our Top 5 beauty stocking stuffer ideas, hand-picked just for her. After all, it’s true that the prettiest things come in small packages…

Kind to nails and safe for the environment, our 'Go Green' nail polishes are super sustainable in that they contain bio-sourced ingredients produced from botanical biomass origins including beet, sugar cane and wood. Enriched with bamboo extract and coconut oil, our eco-friendly formula is highly beneficial to the quick-dry gloss finish they’ll achieve from a single coat of this non-toxic natural polish. With an easy-application, each color glides onto the nails beautifully and lasts for up to 10 days without chipping. Don't forget to prep and prime that holiday manicure with a base and top coat, and voila... flawless fingertips that’ll look perfect on their family snapshots.

  • The first product is a scalp scrub with moringa seed which is ideal for anyone looking to rid their scalp of pollution and impurities. For best results, simply massage into the scalp for up to one minute and rinse off with cold water.
  • The second product is a 2 in 1 balm hair mask with restorative Jojoba oil that deeply repairs the hair fibers to help nourish the hair and repair past damage. Hair becomes more strengthened, structured and 20 times more resistant with each application.
  • The third and final product from our exclusive hair care set is a cream hair mask which is particularly beneficial to dry and damaged hair in need of deep nourishment. Enriched with avocado oil, the essential fatty acids restore and maintain lipid balance of the hair. Whether the mask is used in the shower as a rich hair mask to replace their everyday conditioner or applied afterwards as a leave-in treatment, this multi-purpose hair treat is versatile enough for the whole family to enjoy.

For more gifting inspiration, check out our Skin Care and Perfume product sets.

The Perfect Gift for Secret Santa

Spoiling someone you don't know? Here is our advice

Friends, colleagues or even family, everyone gets involved. If you know what your cousin will like, but you're a little lost when it comes to your colleague... We're here to help you out!

 

2 - To personalize and enhance the kit, decorate the jar with a ribbon or jute string.

3 - Write the steps of the recipe on a cardboard paper that you can brighten up with decorative scissors or tape. Punch a corner of the paper to pass through the ribbon or string that you will tie around the lid of the jar.

4 - To add even more deliciousness, add a candy cane between the ribbon and the jar.

And there you have it, a fool-proof gift that's so pretty, they won't even want to eat it! (In the worst case, if it turns out that the person does not like chocolate, they can always give it to their guests!)

 

 

The Most Popular Beauty Gift in Each Province

Discover the most popular beauty products in each province

As the air gets frostier and twinkling lights pop up in windows and along streets, our minds start to ponder what gifts to give to our closest friends and family. 

We might be biased here, but beauty products are perfect gifts for under the tree or as stocking stuffers.

Whether for a man or a woman, for your beauty-obsessed bestie, or for a cousin you see once a year, this little gift of self-care gives any recipient an opportunity to indulge in new scents, colors, or products. From hydrating lotions to sparkling eye palettes and punchy, bright lipsticks to nourishing serums — beauty products are often gifts that keep on giving. 

 

So, we wanted to know: Where in Canada are beauty products the most trending Christmas gifts, and which beauty products are dominating online searches (and potentially the most coveted) in each province during the holiday season? 

Using Google Trends data, and our expert beauty intel, we’ve uncovered which provinces are lusting for beauty products during the holiday season and which prefer painting festive nails, pampering their (likely winter-dry) skin with luscious face cream, and more. (Scroll down to see our methodology section.)

When it comes to Alberta and Ontario, we just can’t stop picturing the natural landscapes overflowing with breathtaking beauty. Lush forests, lakes, and mountains adorn Alberta’s landscape, while dramatic waterfalls and beautiful lakes grace the province of Ontario. 

Those living here must be inspired by the natural beauty, right?

Starting with Alberta in the number one spot, their affinity for beautifying may not be that shocking. Having more sunshine year round than any other Canadian province, Albertans get to show off their beautiful skin and makeup more than anyone. Beautiful scenery and the most sunshine? Come on Alberta, leave some for the rest of Canada!

Alberta is also home to the biggest shopping mall in North America. With over 800 stores and services, it covers a surface area of about 48 city blocks. Can you imagine how huge this mall is? Wouldn’t want to get lost in there. Having such an immensely large mall, we aren’t surprised that Albertans are the ones who shop online the most for beauty products! 

 

Now, for runner-up Ontario: the province known for its amazing waterfall, and that famous CN Tower. Did you know that you can walk on the edge of the 356 meter-high tower? Our stomachs turn upside down just thinking about it. Needless to say, Ontarians are here for a good time, not a long time. This might explain why they are such big fans of beauty products and skincare. They want to look and feel their best while they’re here, as they should! Toronto is also known for its great street-style, which adds to the idea that Ontarians love to look good and feel good, whether that be by using skincare and beauty products, or expressing themselves through their personal style.

Other provinces popping up with a sizable interest in beauty gifts include Quebec and British Columbia. 

The tried and true perfume gift set (basket, bundle, etc) is popular in British Columbia. But don’t give a set to those in Saskatchewan and Nova Scotia - they keep it super simple for Santa and are just looking for body lotion

And hardly last on the list, but maybe the most important and essential product featured is face cream. Fun fact - whether you have dry, combination, or oily skin, face cream is key to having healthy skin. Make sure to pick one according to your skin type for optimal results. The province clamoring for some cream for hydrated skin this holiday season is Quebec.

Perhaps the creme of the crop for all of these beauty Christmas gift ideas is a beauty Advent Calendar. Many beauty brands like Yves Rocher feature Advent Calendars that offer an entire collection of gifts so you don’t have to choose just one to give. This is a sure-fire way to score extra points with the beauty lover in your life.

How to create your own Christmas greeting cards?

What if this year, you tried your hand at Christmas greeting cards?

What if this year, you tried your hand at Christmas greeting cards?

We’re not talking about a text message, but a personalized card that you send by mail or by digital means. One thing is for sure, it will warm the heart of the person who receives it. So, are you ready to get started? Here are a few tips that might help you keep this tradition alive.

Handmade Greeting Card

For the creatively inclined, why not jump right into creating your own greeting cards? They will delight your loved ones with their originality and uniqueness. Here are some ideas to inspire you:

  • You can use various textures and colors of paper that you can layer and glue to create shapes and dimensions. For example, superimpose iridescent or glossy paper over matte paper to create inserts or shapes.

  • You can buy different colors of ribbons that you can glue to the cards to create pretty garlands or bows.

  • If you have wool, you can use it to create snowballs, snowflakes or Christmas trees. If you don’t have any, you can also use string.

  • Another idea is to use a punch to perforate paper and create pretty shapes like little snowflakes. Again, you can let your imagination run wild by layering.
  • Finally, what will make your card even more charming and personal is a handwritten message from you to your loved one.

The sky’s the limit!

Digital Greeting Card

For those of us who are a little more comfortable with technology than handicraft, you can create digital cards and then share them with your friends and family, via email or social media. Today, more and more tools are available to create beautiful cards in a way that’s very easy and intuitive.

For example, you can use Canva or Crello, which are graphic design tools, to create visuals like there’s nothing to it. If you run out of ideas, there’s a multitude of templates you can use to help you design your cards. You would rather use your own images and pictures to make your cards even more personal? Go right ahead, you have that option too!  

Video Greeting Card

What to take your Holiday greetings to the next level? How about creating an animated card or a short video? That way, you can wish season’s greetings to your loved ones or share the best moments of your year orally. This format is not the most traditional but would be even more personal and intimate. What do you think? If you like the idea, there are a lot of very intuitive video editing software. If you have a MacBook, you can use iMovie Maker, a default program on your computer. If you use a PC, you can download Windows Movie Maker. Otherwise, you can also download Openshot, another video editing software for beginners.

 

If you are more comfortable with a phone, there are many video editing applications. Adobe Premiere Rush, for example, allows you to edit a video very easily on a phone for free. The same goes for InShot, which also contains filters and effects to further personalize your videos.

Discover the Benefits of Monoi Oil

Discover the benefits of monoï oil on your hair and skin.

The Tahitian Secret To Healthy Hair and Skin

Polynesian culture has long used monoï oil in daily beauty routines for good reason. Made from combining coconut oil and Tiare flower, monoï oil is rich in fatty acids that can add lustre and strength to both hair and skin. While we’ve seen argan oil, marula oil, and sweet almond oil celebrated as must-haves amongst skincare devotees, many have missed out on the restorative benefits of monoï oil—at least until now.

1 Botanical balm, 1000 Uses

Multi-purpose care suitable for all hair types!

Are you looking for the ideal hair product? Discover our botanical balms, adapted to all hair types, you can use however you see fit!

Whether you use it before styling your hair to nourish and tame it, as a finishing product to control fizz and make it feel soft, or as a night mask for intense repair, it’s time to start using this balm to its full potential! The Botanical Balm family has grown to suit all hair types, as it is now available in 3 versions: Botanical Balm, Light Botanical Balm and Rich Botanical Balm. All three are made with at least 97% ingredients from natural origin, these reparative balms with multiple uses don’t need to be rinsed off. One of them is sure to become a favorite of yours, which one will it be?   

Botanical Balm

The first-born in the Botanical Balm family, this intense repairing care has become a hit product, if you’re not already familiar with this product, let us tell you all about it.

Who should use it? People who have dry and damaged hair.

The secret of its formula? The Botanical Balm is an intense reparative and rinse-free hair care with multiple uses. Its ultra-creamy texture is sure to please thanks to its main ingredient: organic Jojoba oil that repairs and nourishes the fiber for 30 times more resistant hair. Silicone-free for a natural feel, you won’t be able to get enough of its addictive fragrance!

How to use it? Nothing is simpler: 2 to 3 times a week, apply a small amount of the balm on the lengths and ends of dry or wet hair, avoiding the roots, you don’t even need to rinse it off!

Botanical Balm - Light

Who should use it? If your hair is fine, dry and/or damaged, this is the hair care for you!

The secret of its formula? Its light formula helps repair fine hair without making it greasy or heavy. The lipid-replenishing Avocado oil in the balm provides essential fatty acids to balance hair. The result: your hair will be nourished and light, full of vitality and 30 times more resistant! Its airy, ultra-melting balm texture, which is like a “gel cream,” is silicone-free for hair that feels natural.

How to use it? This hair care should be applied to the ends and lengths of dry or damp hair, avoiding the roots, and works without rinsing.

Botanical Balm - Rich

Who should use it? Ideal for very dry, curly or frizzy hair, this ultra-rich balm with organic Coconut oil should be used without moderation!

The secret of its formula? The organic Coconut Oil in this balm deeply nourishes the hair fiber. Your hair will be supple, perfectly tamed and intensely repaired right down to the ends. You’ll love its fragrance and ultra-rich balm texture, and it’s silicone free!

How to use it? As with the light botanical balm, apply a small amount of balm to your lengths and ends, avoiding the roots, and leave on, there’s no need to rinse.

Irresistible Kiwi Kiss

Pop colors, juicy and tangy scents, spring really is here!

Want to embrace Spring’s arrival? Our new limited edition line is here to help! Lip colours that pop, bronzer to warm your face, juicy and tangy scents to let you sparkle with joy.

Presenting our must-haves of the moment! Our My Kiwi Kiss limited edition line consists of body care and makeup. The delightful combo of kiwi and ginger makes this scent both energizing and addictive. A genuine ode to Spring and radiant nature!

FOR YOUR BODY

This fresh and tart fragrance is perfect for all occasions and every time of day. First, under the shower to enjoy refreshing cleansing with our Perfumed Shower Gel. It's available in both the regular 200 ml bottle and a generous 400 ml size.  Or, choose our Perfumed Body Scrub. Its formula, rich in apricot kernels and kiwi seeds, offers excellent exfoliation for soft-as-silk skin. Then, a spritz of the Eau de Toilette and the scented Body and Hair Mist leave you completely enveloped in a fresh, zesty wake. Suddenly, winter will be a distant memory!

FOR YOUR MAKEUP

Fresh shades of lipstick and a warm bronzing powder are just what you need to brighten your look. Put your lips centre stage with a return to colour for Spring! My Kiwi Kiss Lipstick combines ultra-pigmented shades like Party Peony, Preppy Poppy and Daily Kiss with a creamy, ultra-comfortable texture for a kiss of colour like no other.

Tip: for marvelous matte lips, apply our Mattifying and Long-Lasting Lip Primer before your Kiwi Kiss lipstick.                 

As for your complexion, our Bronzing Powder with the irresistible scent of Monoi has been given a Spring Edition makeover with new packaging to greet the new season. If you are already familiar with this product, you will love its new case. If you’re just discovering it, lucky you, you’re going to adore it! It creates a personalized glow that will match your complexion throughout this Spring  and Summer for a warm, naturally sun-kissed effect.

How do you Choose Makeup Brushes?

Follow this guide to know which brushes to use for every part of your face.

There are so many brushes out there and choosing the right one to apply your makeup can become a headache. Follow this guide to know which brushes to use for every part of your face.

I. Foundation Brushes for a Smooth and Flawless Complexion

1. For your Foundation

When applying a cream or liquid foundation, we need:  Either a large flat brush that's round on the end (Foundation brush) and will blend everything together without leaving lines. Its bristles and shape help you easily blend the product onto your skin for an even complexion!

How to use? Place some foundation on your hand, on the brush or directly onto your face. Put some of the product onto the center of the face and blend it outwards in a back-and-forth movement, remembering to spread it to the hairline, the neck and around the nostrils to make sure that there are no lines.

Another option is to use a Foundation Sponge, which is the ideal accessory to apply foundation and liquid or cream concealers. Its pointed tip means you can be precise in your application: dark circles, around the nostrils... The rounded end perfectly evens out your complexion for a natural and adjustable look.

How to use? Lightly wet your Foundation Sponge and dry it with a clean cloth. Place a small amount of product on the sponge or directly onto your face. Apply your foundation or concealer by dabbing with the sponge. The pointed end allows you to apply your concealer with precision while the curved side evens out your foundation.

Another option is to use a Foundation Sponge, which is the ideal accessory to apply foundation and liquid or cream concealers. Its pointed tip means you can be precise in your application: dark circles, around the nostrils... The rounded end perfectly evens out your complexion for a natural and adjustable look.

How to use? Lightly wet your Foundation Sponge and dry it with a clean cloth. Place a small amount of product on the sponge or directly onto your face. Apply your foundation or concealer by dabbing with the sponge. The pointed end allows you to apply your concealer with precision while the curved side evens out your foundation.

2. For your anti-dark circle product/concealer

The Concealer brush is your best friend to apply stick or liquid concealer or anti-dark circle products. Its dense and rounded shape is perfect for an even and ultra-price application: dark circles, redness and any other blemishes are covered to give your makeup a flawless finish.

How to use?  Place the product on the areas you wish to cover, such as the dark circles under your eyes. Blend from the inner to outer corner of your eye area in a back-and-forth motion. Dab with the tip of the brush to blend everything.

Our tip: You can use this brush with our Yves Rocher liquid or stick concealer.

3.  For the Loose or Compact Powder

The Powder Brush is perfect for applying both compact and loose powders. Its rounded shape helps to lightly apply your powder and fix your makeup.

How to use? Simply take some powder, apply it to the whole face in a gentle circular motion, focusing on the T-zone (forehead, nose and chin).

4. For Blush and Highlighter

To highlight your cheekbones and contour your face, use the Blush Brush to apply blush, bronzer or highlighter.
Suitable for cream or powder textures, its tapered shape perfectly fits into the hollow of your cheeks for easy and precise application.

How to use? Take some blush and apply it to the high points of your cheeks blending it up to the temples.

Our tip: Change up the shade you use depending on your mood with our blush shades.
You can also use this brush with our Yves Rocher Bronzing Powder for a guaranteed instant contoured effect!

II. Eye Makeup Brushes to Define and Enhance your Eyes.

1. For Eyeshadow

The Eyeshadow Brush is ideal to apply both cream and powder eyeshadows. Its form and bristles are designed to collect just the right amount of shadow and ensure easy and pigmented application - for an ultra-intense result!
How to use it Take and apply the eyeshadow from the inner corner of the eye outwards.
Our tip: Change up your looks using the many shades of eyeshadow and palette from our product lines. 

2. For the Crease of your Eyelid

The Eyelid Crease Brush has a long and rounded shape that allows you to easily blend your eyeshadows - for an intense and precise result.

How to use? After having taken some of your eyeshadow, apply it using back-and-forth movements along the crease of your eyelid, then blend the eyeshadow up to the eyebrow without adding any more product.

3. For the Eyeliner

The Liner Brush is perfect to easily and precisely apply your liner along your lash line.
Suitable for powder, cream or liquid textures, its very fine tapered tip allows the product to be applied with a high level of precision.

How to use? Apply the product from the inner corner of the eye towards the center of the eyelid. Then go from the outer corner to join up the line at the center of the eyelid. To elongate your eyes, you can also extend the line past the outer corner to create a small flick. If you're feeling creative, let your imagination run wild with graphic eyeliner designs in more vibrant colors.

Our tip: This brush can be used with our eyeshadows and eye pencils.

What if you could only choose 2 or 3 brushes?

We know your makeup bag is already pretty full! So go for the Eyeshadow brush, the Foundation Brush to apply your foundation with no marks or lines, and the powder brush for all your bronzing powders, blushes and highlighters.

Our Commitments

All of our brushes are eco-designed in FSC-certified packaging, with a handle made of wood sourced from sustainably managed forests. For a more comfortable application and a product that lasts longer, the bristles of the brushes are 100% synthetic and are therefore vegan. The ink used on our packaging is made from plants.

To ensure your brushes remain effective, remember to regularly clean them and leave them out to dry. Remember to clean your Foundation Sponge after each use and leave it out to dry.

The Ultimate Guide to Repairing Heat Damaged Hair

Get ready for beautiful, healthy-looking hair!

If you want soft, silky hair that looks and feels ultra-healthy, it all starts with repairing heat damaged hair.

In this guide, we’re covering 7 tips and tricks to repair and prevent heat damaged hair, while preventing new breakage from happening.

How did you take advantage of the lockdown?

Discover the stories of 3 resilient and inventive people. 

1 year on from the first lockdown discover the stories of three people who took advantage of this situation by showing resilience and inventiveness!

An unusual year

Whether you were in lockdown alone, with your loved ones or with friends, everyone experienced it differently. Faced with an unprecedented situation, people have shown resilience, drawing on their resources to be able to get through this difficult time as best they can. Some even managed to push themselves further. Here are the stories of Gabriella, Élodie and Fiorella, who made the most of it and showed us that a situation like this one can also be beneficial.

Gabriella, Yves Rocher Sweden, surpass yourself

To say that 2020 was a year of reconnecting to nature would be an understatement for me here in Sweden. As a true city girl with a constant need to travel the world and a desire for social interaction, the pandemic forced us all to become creative and let go of many things we thought were the norm and replace it with new possibilities. I have never been more grateful for the gorgeous Nordic nature and the proximity to the sea.

Beach vacations abroad turned into daily walks with my dog along the beach in silence, I started training to be able to swim in the cold sea even during winter without a sauna (and I achieved my goal, I now go for a swim three times a week in 4-degree water) and most importantly I realized that by reconnecting to nature, I was reconnecting to myself and what is important in life; health, the present moment and taking time for myself.

 

Élodie, Yves Rocher Belgium: getting out of your comfort zone

The first lockdown came as a big shock for me, I focused on myself a lot, on what I wanted to do, it gave me the opportunity to take some time to reflect and focus on the essential.

Moreover, at the start of the lockdown I had decided to quit my job after working there for 6 years. I had been very involved with some big changes and I was getting along splendidly with my lovely colleagues, but I wanted a change, I wanted to take new risks and get out of my comfort zone. I took the plunge and I think the lockdown accelerated things.

I had thought about Yves Rocher for a while now, a love brand with strong values. Its visionary, committed and authentic approach caught my attention. I also wanted to stay in Belgium, I’m French but I moved to Belgium during my studies, I did my first internship and started my first full-time job here. I had added value and knowledge of the Belgian and Dutch markets, so I wanted to continue down this path.

Given the situation, it was a decision that really surprised my family and friends. But at the same time, I have a go-getter and passionate side and I did all my interviews during the lockdown (from March to June if I recall correctly) and it was clearly this goal of getting the job and starting at Yves Rocher that kept me on the edge of my seat throughout the first lockdown! In the end, I accepted the job without meeting anyone in person, without ever even visiting the offices!

The second lockdown arrived soon after, and I found myself working from home. It forced me to reach out to others and build good relationships with my team, my management and HQ, as well as other managers from different countries. I’m sure that working from home can also bring people together.

Fiorella, Yves Rocher HQ: discovering a new passion

Lockdown gave me the opportunity to learn more about myself and to discover new passions. One that I’m very passionate about is watercolor, which I discovered thanks to my best friend. A sudden feeling of calm washes over me when I’m painting, and time flies. It lets me express my creativity and stay in the moment. I love being able to give my paintings to loved ones, it’s a unique gift!

I started painting in June and continue to do it regularly, as soon as I find the time or sometimes for entire days! I started by doing rough drafts: first digitally with Photoshop, then on paper by choosing my color palette. Some of my friends and family have started asking me to do paintings for their homes with a theme, for example animals or nature, I’ve been able to paint several of them as baby shower gifts (there have been a lot around me lately!), which always gives me great joy!

2020, the recycled plastic revolution!

A new initiative in favor of the environment

For the Yves Rocher Brand, beauty has never been frivolous. As it is essential in the lives of women and men, we strive for it to be aware, thoughtful, and committed.

5 years ahead of the European directive.

While a European directive requires, by 2025, the use of 30% recycled plastic in the bottles sold, 5 years ahead of the 2025 deadline, we have been working to ensure that, as of today, all of the bottles leaving our factories are made of 100% recycled and recyclable PET for a cleaner world.
 
This does not include plastic for service caps, labels and pumps for which we continue to work on integrating recycled plastic. Our nail polish remover bottles which are not currently made of PET for compatibility reasons are still recyclable and we are working on alternatives.

Since the production of our 2020 Christmas line was launched prior to the implementation of this measure, its bottles contain 25% recycled PET.

Nothing is lost, everything can be transformed.

These bottles will improve the green rankings of our hair care line. These new ones are coming soon, and it will be impossible not to notice them. They will be stand out because of the color of their packaging, slightly grayer but so much"greener"!

We wanted to share our pride in being a sustainable player. However, we are aware that there is still a lot to be done and we are not afraid to roll up our sleeves to do more and do it better.

Eco-design, a necessity for results at the heart of our business.

We produce about 135 million bottles per year. According to our 2020 sales estimates, this means that the brand will avoid, thanks to this innovation, around 2,700 tonnes of virgin plastic!

By 2025, our goal is to reduce our packaging to the bare essentials as much as possible.

With this conviction, we are always evolving in a way that is in line with our values, which are to protect the environment and living things, in order to limit our environmental footprint. Our goal is not to be the best company in the world, but the best company for the world.” This message hammered home by Bris Rocher, Chairman, and CEO sums up the DNA and commitment of the brand.

It’s possible thanks to you!

Think about it, every time you put plastic bottles in recycling bins you are contributing to giving it a new life, it is material that we use to make our bottles. Choosing 100% recycled and recyclable PET means taking part in a circular, sustainable, and responsible economy.

We are counting on you to give the movement even more momentum!

*Since October 2020, 100% of the bottles that leave our factories are made of 100% recycled and recyclable Polyethylene Terephthalate (PET), with the exception of service capsules, labels and pumps.

At the forefront of sustainable development

In the wake of Mr. Yves Rocher, our founder, pioneer, visionary, and avant-garde ecologist, our brand took on environmental issues very early on. In this field, plastic is a major subject for our company, which has paid particular attention to the eco-design of our packaging for many years.

  • In 2006, ten years before they were banned, the Yves Rocher Brand made the forward-thinking decision to remove plastic bags from its stores.
  • In 2009, the brand launched its first products using 25% recycled PET.
  • Since 2010, we have reduced the weight of our plastic packaging by 20% (by gram of plastic per litre of product sold).
  • In 2017, we developed 2 patented innovations: concentrated products, a line of concentrated shower gels, and a concentrated shampoo, in smaller bottles that consume less petrol and fossil fuels. These innovations alone represent savings of 195 tons of plastic (up to May 2020), since their launch and a reduction of more than 30% in greenhouse gas emissions (compared to the packaging of a 400 ml bath & shower bottle or a 300 ml shampoo bottle).
  • 2019, the Yves Rocher Brand relaunched its hair care line with 100% recycled and recyclable PET bottles.

 

Coppery Holiday Look

Discover our tutorial to warm up your holiday look with a rich, copper glow!

Follow our simple step-by-step tutorial to warm up your holiday look with a rich, copper glow.

Step 1: A Radiant Complexion

For this holiday look, focus on highlighting and perfecting your complexion. Apply a small amount of Le Radieux Foundation. In addition to its anti-pollution benefits, it illuminates as it helps to even out your complexion. Choose the foundation shade that best suits your skin tone. To do this, look at the veins on the inside of your wrist. Blue veins mean a beige shade is best; purple veins call for a pinkish shade and, if they appear green, go for a golden shade.

To add definition and reflect light, apply a touch of our Highlighter Stick to raised points on your face: above cheekbones, over the arches of your eyebrows and the cupid's bow or V of your top lip. It’s that simple!

Step 2: A Luminous Look

The coppery look is universally flattering as it suits all skin tones and eye colours. Whether your eyes are brown, blue or green, coppery makeup will open and illuminate those eyes, so go for it!

To start, apply Mahogany Pink Blush as a base over the entire eyelid and move up slightly towards the outer corner. To reflect light and intensify your gaze, apply Waterproof Eye Pencil in Golden to the inner corners of your eyes, as well the inner lash lines. For the finishing touch: add Glow Highlighter under the brow bone and the outer corner of your eyelids to highlight eyes.

Step 3: A Sultry Fringe

A glowing, coppery look calls for a sultry fringe of lashes. Applying Volume Vertige Mascara is the essential finishing touch. This rich formula will define and add volume to your lashes, opening up your eyes.